Expensive Places

I see that the strategy “launch a expensive product for Gods follow by a normal line-up for the rest of us” become popular. In this way luxury brands get free PR and media attention…

Today, is Azature with the most expensive nail polish, Black Diamond Nail Polish, with a $250,000 price tag. There will be only one lucky woman because only one bottle consisting of 267 carats of black diamonds will be produced.

After this announce, the Azature will also launch a lower-priced version containing a real black diamond and it will be available for $25 at Fred Segal starting with August.

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After $295 world’s most expensive burger from New York’s Serendipity and $1501 the world’s most expensive hot dog now it is desserts time…

Gottlieb’s San Francisco ice creamery introduce on the menu a banana split made with syrups from three rare dessert wines (a 1960s vintage port, a Chateau d’Yquem and a German Trockenbeerenauslese). The price? $3,333.33.

Via San Francisco Chronicle

9,998 bidders for Malaysia WWW 1 license plate and the winner was Ibrahim Ismail of Johor with $165,068 (520,000 Malaysian ringgits) winning bid.

Why this crazy auction? Because in Malaysia you cannot buy personalized plate for your car, you must wait until the number of cars registered reached that sequence and this can take months or even years.

The bidding for the WWW 1 plate and other car plates with the prefix WWW, which stands for World Wide Web, started in April 30 and ended on May 14.
Via asiaone

But the world’s most expensive license plates was Abu Dhabi “1″. Saeed Abdul Ghafour Khouri was willing to pay $14.3 million for it at an auction at the 7-star Emirates Palace Hotel in Abu Dhabi (Feb. 16, 2008).

The closing price more than doubled the prior world record of $6.8 million, set by Khouri's cousin a year earlier.